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Greenpeace on the Repeated Delay of Animal Welfare Labelling

Greenpeace e.V. · Greenpeace Deutschland – Presseportal · 2026-10-16 · Hamburg · Source

Justice · main message Care · carrying Truthfulness · carrying

The delay of mandatory animal welfare labelling harms consumers, farmers, and the trade and processing sectors because it prevents transparency and fair competitive conditions.

Only transparency creates fair competitive conditions and ensures that better animal welfare is finally paid for adequately.

The text criticises the repeated delay of mandatory animal welfare labelling for meat products. It argues that consumers have been asking for years for transparency about the origin of the animals. Farmers who have invested in better housing are disadvantaged because their efforts remain invisible in the market. According to the text, cheap meat from poorer housing conditions sets the price. Without a binding timetable, the trade and processing sectors cannot plan with certainty. The industry needs clarity on when the labelling will be introduced in retail and out-of-home catering. Transparency is presented as a prerequisite for fair competitive conditions and adequate payment for better animal welfare. The text is situated in the current political debate on the labelling obligation.

Worldview

what this means
What, according to this text, is the root of the evil?
Exploitation, oppression, unequal conditions; Ignorance, illusion, a false view of reality
Where does the evil reside?
in the economy, politics, or social structures
What helps against it?
just social or political conditions; insight, learning, enlightenment, right understanding
What is human being according to this text?
self-determined, the author of one's own actions
Where is history heading?
it is getting better, development towards the good
What does the text base its claim on?
on argument, logic, science
To whom does the text's call for devotion apply?
also to animals, plants, and all of creation
Where is the text's criticism directed?
at others, at society, at other groups

Related texts from other traditions

by similarity of the analysis, one text per tradition

What the text calls for

Measured

Basic stance
1 from -2 to 2
Insistence
2 of 3
Reach
4 of 5
Concreteness
2 of 3
Boundary
1 of 3, named: Bäuerinnen und Bauern mit schlechterer Tierhaltung
Time
past 1, present 3, future 2

Analysed with qwen3.8-27b, version v3. The same standards apply to every tradition, see Values.

Full text in English
This stalemate harms everyone. Consumers have wanted to know for years what housing conditions the animals that provide the meat they buy in the supermarket and order in a restaurant or canteen were kept in. Women and men farmers who have invested in better barns are being left in the lurch as long as their efforts remain invisible in the market and cheap meat from poor housing conditions sets the price. Trade and processors do not know what to align their packaging, contracts, and supply chains to. To be able to plan with certainty, the industry needs a binding timetable for when mandatory labeling in retail and out-of-home catering will be introduced. Only transparency creates fair competitive conditions and ensures that better animal husbandry is finally paid for adequately. Matthias Lambrecht, agricultural expert at Greenpeace
Full text in the original
Diese Hängepartie schadet allen. Verbraucher:innen wollen seit Jahren wissen, aus welcher Haltung die Tiere für das Fleisch stammen, das sie im Supermarkt kaufen und in Restaurant oder Kantine bestellen. Bäuerinnen und Bauern, die in bessere Ställe investiert haben, werden im Stich gelassen, solange ihre Leistung am Markt unsichtbar bleibt und Billigfleisch aus schlechter Haltung den Preis bestimmt. Handel und Verarbeiter wissen nicht, worauf sie Verpackungen, Verträge und Lieferketten einstellen sollen. Um sicher planen zu können, braucht die Branche einen verbindlichen Zeitplan, wann die verpflichtende Kennzeichnung in Handel und Außer-Haus-Verpflegung eingeführt wird. Nur Transparenz schafft faire Wettbewerbsbedingungen und sorgt dafür, dass bessere Tierhaltung endlich angemessen bezahlt wird. Matthias Lambrecht, Landwirtschaftsexperte von Greenpeace